Access to a vast logistics network has become necessary for e-commerce shipping software businesses to stay ahead in today’s competitive market. As a B2C e-commerce platform provider, you have the technical expertise to offer your customer’s business a convenient and secure online platform. But without a large shipping network, it can be difficult for your customers to deliver online orders at a rate that allows their business to grow or reach new markets. That’s why partnering with a logistics powerhouse is so important. Having access to a large shipping network, such as Purolator’s, allows you to offer unparalleled reach and reliability. An expanded network perfectly complements your e-commerce platform by allowing your customers to meet the growing demand for cross-border shipping and the surging e-commerce shipping market in Canada—effectively addressing challenges from business scalability to enhancing consumer satisfaction.
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By offering access to Canada’s largest shipping networks, you can foster increased customer retention and satisfaction, driving growth for your own business and the businesses you serve—making it a win-win strategy for all parties. In this article, we go into detail about how a large shipping network can help your customers solve their logistics challenges, and how Purolator can add exceptional value to your B2C e-commerce shipping business model.
Key takeaways
- How a large network can help shipping platforms solve logistics challenges
- How the right shipping partner can improve your ecommerce platform
- Introducing Purolator’s Partnership Program
- How Purolator can enhance your B2C e-commerce shipping business
- Meet our Platinum Partner: Freightcom
- Unlock growth opportunities for your shipping platform with our Partnership Program
How a large network can help shipping platforms solve logistics challenges
B2C e-commerce customers face a diverse and complex range of logistical challenges. These struggles range from controlling high transport costs and navigating cross-border shipping to ensuring timely deliveries and managing consumer expectations. Your B2C e-commerce shipping business can play a pivotal role in their success by helping your customers overcome these roadblocks. But how do you do that? The simplest solution is to work with a shipping partner who offers access to a vast network.
Purolator is Canada’s largest courier and freight network, and by leveraging our vast infrastructure, you can enable businesses to tap into shipping options that enhance delivery speed and reliability while managing costs. This access not only helps businesses unlock new growth opportunities by expanding their reach, but also improves overall customer satisfaction through more dependable and efficient services. For e-commerce platform providers, this means stronger client relationships and increased loyalty, leading to a mutually beneficial growth strategy.
- Difficulty scaling operations: Your business customers may find it challenging to manage increased shipping volumes without a scalable network. This can hinder their growth and result in operational bottlenecks as order volumes rise.
- Solution: With access to Purolator’s vast network and flexible shipping solutions, your customers can scale and grow without limits. Not only does this help your customers enhance their shipping services, it also helps your company retain customers even as their businesses expand.
- Inconsistent delivery times: Without access to a trusted carrier’s network, your business customers may have to resort to more limited networks with fewer expedited options. Inconsistent delivery times can result in missed deadlines and lost sales, leaving your customers dissatisfied.
- Solution: Purolator’s expedited shipping solutions can come in. With next-day shipping, weekend delivery and Mission Critical for your customers’ shipments, they’ll be able to send out their most urgent shipments throughout our vast network.
- Limited geographic reach: Without a large network, your customers may struggle to reach distant or international markets. This limitation can restrict their market expansion and growth opportunities, leading to potential difficulties with customer retention.
- Solution: Purolator’s 100% coverage in Canada—and cross-border shipping expertise for shipments to the U.S. and other international destinations—means that you can offer a competitive solution that extends your customers’ reach. Whether they need to import goods from Mexico to Canada or export from Canada to the U.S. or the rest of the world, we have them covered. This not only makes your shipping platform more appealing to businesses, but also unlocks any restrictions to their growth.
- Lack of shipping options: Your business customers need access to different shipping methods (standard, express and specialized services) in order to meet the demands of their end consumers. By giving them more options, your customers will be able to expand their shipping capabilities and grow their businesses, which creates more business opportunities for your shipping platform service.
- Solution: Purolator offers multiple shipping channels and pickup and drop-off points for end consumers, giving your customers a range of options to satisfy demands.
- Limited technology integration: Businesses are less likely to have access to advanced logistics technology or integrations. These shipping technology capabilities can help them improve their efficiency by automating logistics processes and integrating with e-commerce shipping software.
- Solution: The good news is that Purolator has e-commerce shipping solutions that are ideal for online stores, allowing you to provide your customers with seamless integration.
- Lack of eco-friendly shipping solutions: Smaller shipping networks might not have the resources available to take part in the latest sustainability initiatives, such as swapping to electric delivery vehicles.
- Solution: With Purolator’s commitment to greener shipping and our all-electric fleet, your business will be able to appeal to an audience of business owners looking for greener logistics options.
- Returns options: Handling reverse logistics can be difficult for smaller supply chains, which may struggle to handle a flow of returns at the same speed or level of efficiency that a larger shipper can.
- Solution: With Purolator, your returns shipping platform can offer reverse logistics solutions, including returns management and access to drop-off points throughout Canada. You’ll be able to help businesses improve their customer retention and loyalty, which can lead to better customer retention for your business as well.
How the right shipping partner can improve your e-commerce platform
Partnering with Purolator can elevate your shipping business to new heights, enhancing the reliability, flexibility and customer satisfaction of your service. Our vast shipping network perfectly complements your platform, creating a synergy that propels your platform forward with unparalleled logistics capabilities for your customers to leverage. We’ve seen it in the market before when industry leaders partner up and combine forces. Our partnership program’s aim is the same. By partnering with like-minded and customer-focused businesses, we become an unstoppable force, driving exceptional value and growth for your customers and setting new standards in the shipping industry.
Introducing Purolator’s Partnership Program
Combine our expansive shipping network, reliability and expertise with your shipping technology platform to bring exceptional advantages to your business owners. Additionally, your business owners can expect the following rewards depending on your partnership level. Each level offers personalized co-marketing and co-branding opportunities with a focus on growth:
Business benefits of our partnership program
From technology integration to sustainable shipping solutions, Purolator’s Partnership Program offers a wide range of benefits for you and your customers.
- Tap into Canada’s largest shipping network
As businesses grow, their shipping needs can change. With Purolator, your customers can reach 100% of Canadian postal codes, giving them the flexibility to scale and grow their operations. On top of that, we offer over 2,900 shipping locations and access points, providing end consumers with convenient pickup and drop-off options from coast to coast.
- Work with a trusted shipping provider
With a well-established network, Purolator is one of the most trusted brands in the delivery service category.* We offer faster and more reliable delivery options so businesses can meet customer expectations, which can significantly impact customer satisfaction and retention.
- Access to flexible and specialized shipping options
Purolator offers various shipping options, including next-day and expedited services that outperform the competition in delivery time accuracy. Additionally, we also offer Special Handling services and Mission Critical for the most urgent shipments, allowing you to offer a range of shipping solutions that best meet your customers’ needs and budget.
- Cross-border expertise
Purolator’s network has extensive geographic coverage, allowing your business to support SMBs looking to reach a broader customer base, including cross-border and international markets.
- Sustainable shipping
Purolator is committed to sustainable, eco-friendly shipping solutions. We are the first Canadian courier company to launch all-electric vehicles, and continue to reduce emissions and waste for the sake of environmental sustainability.
- Leading shipping technology solutions
We provide integrated technology services and e-commerce shipping software. On top of that, our supply change utilizes a cutting-edge National Hub with world-class automation features. These services help your customers manage their supply chain more effectively and provide better visibility and control over shipments.
- Easy returns management
At Purolator, our reverse logistics solutions can simplify the returns process. Improve customer satisfaction with a package-free and label-free returns experience.
How Purolator can enhance your B2C e-commerce shipping business
How do you know if partnering with Purolator is a good fit for your business? Our multi-tiered Partnership Program is rooted in mutually aligning our core values to ensure your customers benefit from our collaboration:
Meet our first platinum Partner: Freightcom
Purolator and Freightcom’s Partnership is unique. Freightcom is a shipping platform that offers logistics technology for business owners. Coupled with Purolator’s expansive shipping network, together we bring businesses across Canada the very best logistics solutions. Watch our video for a more in-depth explanation of how Freightcom has benefited from their Platinum-level partnership with Purolator:
Unlock growth opportunities for your shipping platform with our Partnership Program
In today’s competitive market, having access to a large and robust shipping network is crucial for your shipping business. Being able to quickly address challenges and deliver exceptional service to your business customers is what can give you a leading edge over the competition. Purolator’s unmatched reach in Canada and comprehensive shipping solutions provide the perfect answer. By partnering with Purolator in our Business Partnership Program, you can offer your customers a variety of shipping solutions and the ability to ship across Canada, North America and the world—driving their growth and meeting demands while enhancing your own operational capabilities. Partner with us to reach new milestones of business growth and customer satisfaction.